Cody HughesMS · SCCC · CSCS · PSL1
Human Performance Leader · Sports Science · Performance Technology
10+ yrsPerformance leadership
12Sports trained, 7–12
8NFL athletes trained
40+Scholarship athletes
200+Coaches on his platforms
Cody Hughes is a performance leader with more than ten years of experience across collegiate, high school, and private-sector environments. He builds and runs human performance programs, and he builds the technology those programs rely on. He has started departments from scratch, hired and developed coaching staffs, and set the testing standard for multi-sport organizations, pairing floor-level coaching credibility with the data systems that turn assessment into decisions coaches use.
Professional Experience
Marketing & Product Specialist
2024 – Present
Vitruve · Sports Performance Hardware & Software
- Shapes product direction through coach research, field testing, and feedback synthesis
- Builds customer-facing dashboards, reporting tools, and data workflows on the Vitruve platform
- Produces technical education and go-to-market content reaching coaches at every level
Football Sports Science & Performance Data Analytics Coordinator
Mar 2026 – Present
Lipscomb Academy · Nashville, TN
- Owns the football program's sports science function: testing, monitoring, and reporting
- Translates athlete data into weekly, decision-ready information for the coaching staff
Founder & Principal Consultant
2019 – Present
CLH Strength, LLC · Products & services for performance coaches and businesses
- In partnership with Jeremy Holt and Brian Kula, designed and executed off-season training, performance monitoring, and camp preparation for NFL athletes including AJ Brown, Kevin Byard, TJ Hockenson, Roger McCreary, Julius Chestnut, Amani Oruwariye, Jack Stoll, and Daniel Bellinger
- Creator of Strength Sheets, a programming platform sold to 200+ coaches
- NFL Pro Day preparation, 2024–2026, including two 2026 draft picks to the Pittsburgh Steelers
- Product and software consulting for performance technology companies (Vitruve, RockDaisy AMS)
- Custom assessment, reporting, and athlete-management systems for collegiate and private programs
Associate Director of Human Performance
Feb 2025 – Mar 2026
Farm & Forge · Nashville, TN
- Built a human performance department from scratch inside a start-up sports academy
- Implemented performance systems across multiple sports, ages, and athlete populations
- Hired the performance staff and led the human performance initiative
Assistant Athletic Director for Human Performance
May 2018 – Feb 2025
Madison Academy · Huntsville, AL
- Directed performance for all athletes, grades 7–12, across all 12 sports for seven years
- Built the performance system behind 2 state championships and multiple region and area titles
- Supported 40+ athletes signing athletic scholarships
- Held one performance standard across the department alongside every head coach
Collegiate Strength & Conditioning
2016 – 2018
Associate Director of S&C · McNeese State University 2017–2018
Graduate Assistant · University of West Alabama 2016–2017
Volunteer Strength Coach · Mississippi State University 2016